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What is your patient profile and what services will you offer?
Posted on 17. Mar, 2011 by Robert Ilievski.
No business can be all things to all people. Such is the case with physiotherapy clinics and the wide variety of specialties. Defining your target market is essential in preparing your business and marketing plans.
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Do your market research for better positioning
Posted on 10. Mar, 2011 by Robert Ilievski.
Market research should be conducted prior to implementing the nuts and bolts of a marketing plan, often in conjunction with your business plan.
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Major components of your first private practice business plan
Posted on 04. Mar, 2011 by Robert Ilievski.
Getting serious about private practice necessarily involves producing a business plan that meets the demands of lenders, investors and most importantly, yourself.
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Developing a winning business attitude as a physiotherapists in private practice
Posted on 25. Feb, 2011 by Robert Ilievski.
Private practice owners need to have the survival instinct, a winning, market-oriented business attitude. Without it, their practice would be lacking patients and eventually out of business, headed back to being employed.
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Moving from employed physiotherapist to responsible private practitioner
Posted on 14. Feb, 2011 by Robert Ilievski.
Private practitioners are completely responsible for their clinics, including office administration and business management. Once you have fully committed to private practice, there is no hiding from any aspect of entrepreneurship.
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Five major advantages for physiotherapists in private practice
Posted on 20. Jan, 2011 by Robert Ilievski.
By looking at the reasons why physiotherapists start their own private practice, we can see the advantages that are presented.
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