Why a physiotherapy-specific website can do wonders for your private practice dreams
Posted on 13. Jun, 2011 by Yalcin Yilmaz.
Having a physiotherapy-specific marketing website gives you an opportunity to differentiate your clinic from competitors, bring in motivated, “self-referred” patients and keep lines of communication open with current patients and prospects.
Continue Reading
Three essential marketing tips for first-year in physiotherapy businesses
Posted on 06. Jun, 2011 by Yalcin Yilmaz.
You’ve begun an exciting business venture, owning and operating a private physiotherapy clinic. Before assuming that everything will fall into place on its own, it’s important to consider some marketing essentials that can give you a leg up on the competition.
Continue Reading
Developing the physiotherapy marketing mentality
Posted on 31. May, 2011 by Yalcin Yilmaz.
One of the greatest challenges for physiotherapists today is to develop a so-called marketing mentality that’s relevant for their private practice.
Continue Reading
Common expenses for physiotherapists in private practice
Posted on 23. May, 2011 by Yalcin Yilmaz.
Regardless of how well you market your business and attract patients through your doors, owners will never get ahead without controlling important expenses.
Continue Reading
Creating an appropriate pricing strategy for your physiotherapy practice
Posted on 13. May, 2011 by Robert Ilievski.
Pricing strategy is part marketing, part art and a little bit of arithmetic. Strike the right balance between profitability and volume to better establish a reputation based on your abilities – not your concessions.
Continue Reading
Common income sources for physiotherapists in private practice
Posted on 12. May, 2011 by Robert Ilievski.
It is more than critical for you to determine how you will earn, collect and sustain business income through your clinic, mobile service or home-based practice.
Continue Reading
Buying an established physiotherapy business
Posted on 06. May, 2011 by Robert Ilievski.
While it isn’t the most common way to enter private practice, some physiotherapists choose to buy existing clinics to avoid the hassles associated with most start-ups and home-based alternatives.
Continue Reading
Finding the right business structure for your private practice
Posted on 29. Apr, 2011 by Robert Ilievski.
One of the first things physiotherapists entering private practice must consider is the choice of business structure. While it should be obvious, this one decision has tremendous income, management control and taxation implications for you now and down the road.
Continue Reading
Private practice business premises: Your own clinic
Posted on 20. Apr, 2011 by Robert Ilievski.
Owing your physiotherapy clinic premises allows you to completely dedicate yourself to the profession and the business, with the freedom to implement your vision of the practice.
Continue Reading
Private practice business premises: mobile physiotherapy services
Posted on 15. Apr, 2011 by Robert Ilievski.
Mobile physiotherapy may not be what you have in mind for a move into private practice. However, with the unpredictability of commercial real estate and the negatives associated with working from home, going mobile may be a viable option for you.
Continue Reading
